There remain those who may be convinced that wine choices of the future will all be via a “discovery engine“. The only way I’ll buy into that is if, like in Demolition Man’s version of “having sex”, we’re only drinking wine in a virtual, machine-controlled sense. In which case, count me very much out. Wine discovery is personal and the choices we make, quite important. Thus, some AI/algorithm’s hot take is clearly not in our near-future and maybe not even our far-future as for me, when there’s the ability to […]

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