Articles
A big change to reading Hudin.com
by Editorial | 22-05-2023
Starting today we're shifting the newsletter system from running on Mailchimp to running on Substack and the new, direct address can be found here: newsletter.hudin.com There are many reasons to do this as it's fact... more »
Wine Twitter is dead, long live Wine Twitter?
by Miquel Hudin | 09-01-2023 ~ 4 Comments
The social media party train that left the station in 2006 has gone off the rails since Elon Musk bought it for $44 billion in November, 2022. As if 75% of the staff being laid... more »
How that “wine influencer” might well be a fraud
by Miquel Hudin | 10-01-2019 ~ 12 Comments
"Influencer" is a word many of us will have heard of at this point even if not in marketing circles where it's the current brass ring in terms of social media advertising campaigns. In brief,... more »