Articles

Wine Twitter is dead, long live Wine Twitter?

by  |  09-01-2023 ~ 4 Comments

The social media party train that left the station in 2006 has gone off the rails since Elon Musk bought it for $44 billion in November, 2022. As if 75% of the staff being laid... more »

How that “wine influencer” might well be a fraud

by  |  10-01-2019 ~ 12 Comments

"Influencer" is a word many of us will have heard of at this point even if not in marketing circles where it's the current brass ring in terms of social media advertising campaigns. In brief,... more »